Increase Revenue from your Current Customers

It costs so much to bring a new client into your business the first time. But when you have the opportunity to serve them and you do it well, you gain their trust... and the right to sell them more of what is beneficial to them. When you get the fundamentals right, you'll set the stage to build this into your business in a way that benefits your clients and returns to you a handsome profit. There are a multitude of strategies that you can adopt to convince clients to buy more often. Each strategy in this section is practical and effective for a broad selection of business types. You'll even find some that you've never dreamed of before. Discover the ones that get your customers coming back to you more often than you thought possible.

Below is each lesson for this course

HOW TO DOWNSELL YOUR WAY TO WEALTH

This presentation will help you learn how to close more sales by implementing a downsell strategy for those prospects who either can't afford what you sell... or those that simply aren't ready to fully engage with you or your business. If you're losing prospects because they can't afford... or chose not to commit to purchasing your product or service... even though they want what you provide, then downselling provides a lucrative way to "give them what they want" and instantly convert them into a profitable sale. This presentation will reveal the problems and pitfalls of downselling... and help you know exactly what to do to avoid them all.

HOW TO INCREASE TRANSACTIONS AND CUSTOMER REVENUE PART 1

customer revenue by offering additional products and services that complement the original sale. Due to the length of the information on this topic, this will be a two part presentation. In this presentation, we'll review this strategy at length and provide plenty of examples in order to get you thinking of various ways for you to apply this strategy to your own business. We'll explain the three simple steps required to implement this strategy successfully... the three types of customers to target for this strategy... and the three opportunities where you can best compel these three customer types to purchase continuously from you. Then in part two, we'll detail the seven steps to take in order to successfully apply this strategy to your business.

HOW TO INCREASE TRANSACTIONS AND CUSTOMER REVENUE PART 2

This presentation will help you learn how to close more sales by implementing a strategy that can instantly increase your customer revenue by offering additional products and services that complement the original sale. Due to the length of the information on this topic, this will be a two part presentation. In Part 1, we explained the three simple steps required to implement this strategy successfully... the three types of customers to target for this strategy... and the three opportunities where you can best compel these three customer types to purchase continuously from you. In this presentation, we'll detail the seven steps to take in order to successfully apply this strategy to your business. Your customers, clients and patients will ALWAYS prefer to buy from you over your competition. All you have to do is create the additional products and services they want... and then offer them for sale.

HOW A BUNDLING STRATEGY CAN HELP YOU OUT-MARKET

This presentation will teach you how to bundle various products and services with your current product or service to increase its perceived value in the minds of your prospects. When you execute a value-add bundling strategy... you can often stop discounting your products or services forever. Discounting robs you and your business of badly needed and well deserved profits. Learn the secrets to creating value and you will never need to discount your prices again. This strategy can easily position your business as the dominant force in your market... and help you to stop discounting your prices once and for all.

HOW TO INCREASE THE LONGEVITY OF THE BUYING RELATIONSHIP

When you examine your current customers' buying patterns, you'll see that they stay with you for a certain length of time (on average) and they spend a certain amount of money. When you understand how to increase the longevity of their buying relationship with you, you'll see an instant increase in your profitability, the Customer Lifetime Value, and the value of your business. There are certain steps to take... and you'll learn how and why to take those steps in this presentation.

INCREASE THE FREQUENCY OF YOUR CUSTOMERS’ PURCHASES

sources to buy their products/services—they could buy from you, or from any one of your competitors. The frequency is often determined by their habit or their needs, or the convenience, price, or reliability of their product or service. Increasing the frequency of purchase so that they not only buy more often but buy from you is a key area that will lead to increased profits.

HOW TO GET AND KEEP MORE APPOINTMENTS

In this presentation, How to GET More Appointments With Your Prospects and Make Sure They KEEP Them, we're examining the number of appointments you get, and the subsequent number of appointments that are kept. Given that most businesses don't track their metrics, and that appointment no-show rates are as high as 20% or more, there is likely room for increased profit in this area. We’ll look at 10 Steps to Get Appointments and 6 Keys to Ensure Appointments are Kept. Follow this lesson and you’ll see how to easily increase your profits by 5%, 10%, or much more.

HOW TO RAISE YOUR PRICES

This presentation will help you learn How to Raise Your Prices and Have Your Customers Agree That It’s a Good Idea. Have you ever asked yourself the question, “How much more money could I make if I increased my prices?” There are so many reasons why you should raise your prices but if you don’t do it correctly, it could cause great harm to your business. In this presentation, we’ll look at 9 Steps to Raise Your Prices, 5 Reasons You Should Raise Your Prices, and 6 Psychological Tips to Optimize Pricing. You’ll come away with a solid roadmap to increase your prices in a way that you’ll encounter little resistance from your customers.

HOW TO LOWER YOUR COST OF GOODS SOLD

This presentation will focus on the best ways to lower your Cost of Goods Sold. This is an extremely important area to really delve into. That’s because both revenue and COGS directly impact your Gross Profit. And your Gross Profit pays your overhead and is responsible for generating profit in your business. In this presentation, we’ll show you six options to lower your cost of goods sold.… and in the process, increase your profits.

HOW TO LOWER YOUR OVERHEAD COSTS

This presentation will focus on multiple ways you can lower your overhead costs. We’ll show you how to lower your supplier & vendor costs, we’ll reveal to you the secrets of outsourcing, and we’ll explain a legal loophole for US-based businesses that can save you tens of thousands of dollars PER YEAR… This session will be a virtual goldmine for your business.

We are are a boutique Private Equity Firm with over 80 years of experience building, running, and growing businesses.

We have a long-term vision, complemented with patient capital, and a mission to strengthen the backbone of America’s economy - small businesses.

Whether it is Acquisitions or Advisory, with us you get the breadth and depth of high-caliber skills, knowledge, network, and resources, while still getting the personal attention of a smaller firm.

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